Positioning Voice123 for the Next Generation
Voice123 is a leading voice-over platform, connecting clients with talented voice actors from around the world. We helped them refine their brand perception and recognition, kickstarting an SEO-led content strategy, enhancing their digital presence through strategic social media campaigns and a community-driven, events strategy.
Client
Services
Year
The Ask
As a legacy brand from the early 2000s, Voice123 needed to get their current story out and improve their online presence to attract more clients and voice actors. They wanted a comprehensive digital strategy that included social media management, content creation, and a way to modernize their brand perception.
The Solution
Over the years, our brand marketing team worked on initiatives that brought Voice123 to the forefront of innovation. From showing up & participating in online and in-person conferences, to leveraging partnerships in affiliate and influencer marketing campaigns, we got creative with how to tackle these challenges with a small team and limited resources.
The Results
With our partnerships-focused and community-first approach, we successfully increased our social platforms' visibility by achieving a 400% increase annually in views and engagements to Voice123. Our most viral collaboration on TikTok reached 40 million views and counting. Voice123's brand is now more recognizable and trusted in the industry.
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